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- Customer List Management
- Targeted eMail List Rental
- Global Positioning
- eMail-Merge™ opt-in Message Delivery Service
- Contest and Promotions
- Lead Generation (read our guarantee!)
- Customer Satisfaction Survey (ISO 9000:2000 support)
- Market Research
- Training, Sales and Trade Show Presentations
- Custom Focused Product Feature Studies
- Corporate Messaging
- Innovative Promotional Items
eNews Letter Creation & Distribution
Personalized, "one-on-one"marketing is always the most effective. You can improve response to your message and generate the customer action your are after by dynamically delivering personalized content directly to your existing account base. Press releases, special offers, general company or industry news along with useful technical insights makes for a successful monthly or quarterly eNews Letter. We have successfully distributed actionable corporate eNews Letters with response rates in excess of 50%! (click here to see an example of a high return low cost eNews Letter)
CPTMI can create from scratch or dynamically incorporate your existing content (i.e. press releases, white paper, technical bulletins, ad copy, catalog pages et.) into a HTML, Rich Text or text base collateral that can be distributed to your existing customer list using our eMail-Merge™ or distributed to one of our targeted email list by zip code, region, job title, industry, business type et.
Customer Account List Management Services
CPTMI will take your account list, no matter what the format, and create a manageable, scalable dynamically updated contact list that assures your contacts are current and viable. With bounce back control and unsubscribe control your customer data remains safe and secure and most importantly current and up to date! CPTMI will supply to you after each mailing a list of known good, known bad and questionable contacts in Excel, .CVS or .TXT formats for import back into your company's contact management programs (Outlook®, Outlook Express®, ACT®, Goldmine® and many others)
CPTMI can also supply you with a direct "subscription box" and/or a viral "refer a friend/colleague" box on your existing Internet website, or as a corporate email signature to build your contact data base. These tools allow you to collect detailed demographic data about your current customers and prospects and make more informed decisions.
Targeted Email List Rental
Through special arrangements with major publishers we have arranged to be able to offer to you for rent a very targeted and specialized opt-in email list of over 130,000 North American and 50,000 European Electronics Industry DECISION MAKERS. List rental starts at $145.00/1000 names (5,000 name min.) and can be sorted by ZIP Code, Region, State, Business Type, Industry, Buying Authority, Design Involvement, Job Function et. (For a break down click here)
Additional email lists for other industries are available to rent as well as regional business to business and consumer list. Please contact CPTMI with your specific requirements for a quotation.
Global Positioning
Reaching the Global Electronics Industry requires a Global Approach to doing business. Relying upon an English only, American-centric strategy in the EU or Asia is a recipe for disappointing returns. If communicating your message to a Global audience is part of your marcom strategy (and if it isn't yet we need to talk!) then CPTMI translation and email distribution services can be a vital component of your international campaign.
CPTMI has contracted with English fluent, native speakers of: German, Italian, French, Spanish, Finnish, Chinese, Japanese, Portuguese and many other Asian and Eastern European languages to translate your PR, sales / training presentations, ad copy and other collaterals. This is not a translation service alone, each of our "translators" are uniquely aware of the culture, slang, expectations and taboos of their respective areas of expertise and will make sure you do not commit the gaffs that can damage your credibility. (Remember the Chevy Nova? The Nova, while a successful automobile in the USA, was a huge failure in Mexico because "No Va" means "doesn't go". Who would drive a car called the "Doesn't Go"?)
CPTMI can help you succeed by giving you the local market intelligence required to make sound business decisions all while communicating your ability to meet your international market's needs to the critical editors, engineers and purchasers of your products and services.
For More Information on CPTMI Translation and Distribution Services Click Here.
Customer Surveys & Market Research
CPTMI can survey your customers with a custom tailored survey covering any topic pertinent to your business from Employee satisfaction to Market Research and Product Features Analysis. We can get you relevant data in 10 days that will help you make critical business decisions. We can survey your existing customers, prospects or a blind sample randomly chosen from a large pool of survey participants. (click here for a list of available survey templates- custom surveys are also available)
One of the most crucial elements of a successful research project is having access to the appropriate target group of people, or sample. The right sample provides reliable, high-quality responses that closely mirror the opinions and attitudes of a targeted group. CPTMI is a reliable and cost-effective way to acquire targeted, opt-in e-mail addresses for your research projects. It is designed to complement the surveys executed through CPTMI via the Internet. The panel is comprised of individuals who have agreed to participate in online corporate research and Web-based surveys. (Click here to see a screen shot from a New Product Feature Survey)
Sales and Training Presentations
CPTMI is a training expert. We know how to get the most out of PowerPoint™! We can help you communicate your message to your customer base via interactive, self-guided presentations, stand-alone kiosk content for trade shows, electronic corporate profiles, sideshows and engineering capabilities presentations.
Give your company a professional first impression during meetings with customized PowerPoint backgrounds tailored to your specific industry. We can use your existing corporate branding collaterals to create a unobtrusive but immersive thematic template for use across your corporations programs. Presentations that make a lasting impression and help you establish your company as a leader is what CPTMI offers.
The purpose of any well thought our marketing strategy is to create demand. CPTMI believes that if we can not create demand for your product or service, measured in actionable leads generated from our programs, then we have not earned our fees and you get your money back! Period. We have such a high degree of confidence in our marketing model and process that if we don't generate sales leads for your organization via our eNews programs you owe us nothing.
We have yet to employ our eNews marketing method without generating sales leads. What do you have to lose? (click here to get more information about eNews and the Lead Guarantee)
CPTMI can dynamically manage a sales promotion, contest or giveaway for your organization. We can design an appropriate promo or contest that will reach your target audience, promote your program, collect the names and demographics, chose a winner, distribute the prizes and manage the PR all behind the scenes. All you have to do is collect the leads. A contest doesn't have to be elaborate to be effective. You do not have to give away Hummer or a trip to Paris to get prospects ready and willing to give you all the pertinent information you need to turn them from casual shopper to active buyer.
If you are looking to add new names and contacts to your prospects database, reward existing customers, or just add some excitement into your marcom plan, get CPTMI for a successful campaign! You and your account base will thanks us latter! (click here for more information of CPTMI's contest and promotions services - and to receive a FREE CPTMI Light Up LED flashlight pen!)
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